\ 5 Ways to Convince People to Join Your Startup
Feature: Page (1) of 1 - 08/25/17

5 Ways to Convince People to Join Your Startup

By Dan Radak

If you want your business to succeed, you're going to need a good idea and the passion to make it come true. Still, behind every successful company is a group of people who trust each other and enjoy working together. But how are you going to find talented and passionate people if you're just starting out? Finding that sort of people can be quite difficult when running a new business. But this doesn't mean it's impossible. With that in mind, we came up with a list of five ways to make people join your startup. Make sure to check them out.

Show them how you plan to succeed

If you want people to join your startup, you have to show them why this is a great opportunity for making money. In other words, since you can't offer them a large salary straight away, you have to convince them that this will change in the future. Therefore, you'll have to do a thorough research and tell your potential team members about companies that have started small but ended up conquering the market. Show them how your business can do the same, and they'll be ready to join you.

Ask your team members to recruit

You'll want your team members to be enthusiastic about your startup. If this is the case with people in your business, they'll probably be ready to help you recruit. Talk to them and see whether they know a person who would be a perfect fit for the team. What's so great about this approach is that your team members are already sold. This means that they'll be able to explain what made them start working for you, which is always a great way to encourage other people to do the same.

Showcase your product or service

Sometimes, all it takes to inspire a person to join you is a quick look at your product or service. So, it may be a great idea to try to make your product or service be something people will rally around, and if you manage to do that, finding new employees should be a real piece of cake. Just take a look at Apple. People want to work for them simply because they sell iPhones, products that many people enjoy using. Of course, there are plenty of other reasons why people would want to work for Apple but a product like iPhone sure is one of them.

Learn how to present

It's also important to mention that your presentation skills are going to have a huge impact on the kind of people that will want to join your team. If you learn how to present your startup and your long-term goals, you should be able to find people for your business. The best thing about this is that learning how to present won't cost you a real fortune, especially if you turn to experts near you. For example, if you're based in New South Wales, turning to a company that offers presentation skills training in Sydney would be a great idea.

Encourage job personalization

Long gone are the days when people wanted to work from 9 to 5. Candidates are now more likely to take a job in companies that are willing to accommodate their needs. That's why offering flexible work hours and location independence is always recommended. On the other hand, if you simply can't afford to have your employees work from home, you can always let them personalize their workspace. This might also help them get more work done during their work hours.

Do all the things mentioned above and finding the right people shouldn't be too difficult. If everything else fails, you can always turn to a recruitment agency, but bear in mind that this would drain some money out of your budget.

Dan Radak is a marketing professional with ten years of experience. He is a coauthor on several websites and regular contributor to BizzMark Blog

Currently, he is working with a number of companies in the field of digital marketing, closely collaborating with a couple of e-commerce companies.

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